Top 5 Photo and Video Apps in Kenya: Q3 2025 Performance

In the third quarter of 2025, the top photo and video applications in Kenya showed diverse performance trends across downloads, revenue, and active users. This analysis is based on data from Sensor Tower, providing insights into the app market dynamics.

YouTube demonstrated a stable revenue stream, peaking at approximately $4.9K in the last week of September. Weekly downloads fluctuated, reaching around 12K in early July and tapering to about 10K by the end of the quarter. The platform maintained a strong user base, with active users hovering around 20M throughout the period.

CapCut - Video Editor experienced notable growth in downloads, climbing from 38K in early July to over 66K by the end of September. Revenue remained steady, with slight increases, peaking at $4.4K. Active users saw fluctuations, maintaining a range between 960K and 1.3M.

Google Photos: Backup & Edit showed consistent download numbers, peaking at approximately 14K in early September. Revenue had modest increases, reaching a high of $2.1K at the end of September. Active users remained stable, averaging around 6.3M.

Snapchat saw a significant rise in downloads, with numbers peaking at 75K in early August. Revenue also increased, particularly in mid-September, reaching around $1.9K. The app maintained a robust active user base, with numbers consistently above 2.9M.

Canva: AI Photo & Video Editor experienced a surge in downloads, peaking at 18K in late September. Revenue remained relatively stable, averaging around $2.4K. Active users showed minor fluctuations, ranging between 163K and 194K.

These trends highlight the dynamic nature of the photo and video app market in Kenya, with varying performance across different metrics. For more detailed insights, visit Sensor Tower.